Whitening has always focused on results. But the experience has often been harsh, forgettable, or clinical. AVAEA was designed to change that. Created by cosmetic dentist Dr. Brigitte White, AVAEA Whitening introduces a more elevated approach to whitening as one that pairs visible results with a ritual that feels luxurious, intentional, and enjoyable. Help us launch the AVAEA Whitening Pen and fund the next products in the line: whitening strips and whitening toothpaste. Early backers receive first‑run access and curated founder launch sets.
TASTE-DRIVEN | DENTIST-FORMULATED | FRUIT-FORWARD
Formulated by Dr. Brigitte White with Nano-Hydroxyapatite and our Sensitivity Relief Complex™ - a plant based blend of Neem Oil, Paeonol Extract, Arginine + Calcium Carbonate, and Theobromine (from cocoa)-to strengthen enamel, reduce sensitivity, and deliver a clean that tastes as good as it works.
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Whitens Without Sensitivity
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Fluoride-Free
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Mint-Free
FLAVORS
After more than twenty years in dentistry, I realized that most toothpastes weren’t designed for real people, those dealing with stress, sensitivity, dryness, and changing health needs. Every day, I saw patients frustrated by harsh formulas that promised “freshness” but left their mouths irritated and unbalanced. I created Dr. White’s Toothpaste to change that. A fruit-forward, fluoride-free formula powered by Nano-Hydroxyapatite and our Sensitivity Relief Complex™ to strengthen enamel, calm sensitivity, and restore balance. Because oral care shouldn’t burn. It should heal, hydrate, and taste like joy.
Your toothbrush doesn't clean everything. Your tongue holds onto bacteria, buildup, and debris that brushing alone can leave behind. That's why we created a full collection of tongue cleaning tools with different grips, different metals, and different ways to make tongue care part of your daily routine.
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Copper
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Stainless Steel
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Single Grip
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Dual Grip
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Refined Loop
For Her was created by Dr. White around a simple idea: Women move through different seasons of life. Our oral care can acknowledge them, too.
For Her Pregnancy, Calm Bloom. Peach + Jasmine is a soft, fruit-forward, mint-free toothpaste thoughtfully created with pregnancy in mind.
For Her Menopause, Serene Berry. Raspberry + Vanilla is a warm, gentle formula created for women navigating perimenopause and menopause.
Both are fluoride-free and formulated with nano-hydroxyapatite and our Sensitivity Relief Complex™. This isn’t a big launch announcement.It’s something I’ve wanted to make for a long time, and seeing it finally sitting on my counter feels a little surreal. So I wanted you to see it, too.
If you’re interested in collaborating with Dr. Brigitte White, whether for a brand partnership, investment opportunity, speaking engagement, or oral wellness consulting project, please leave your contact information below or reach out directly at contact@brightwhitesoralcare.com.
Let’s build the future of oral wellness together, one smile at a time.
