The oral cavity is a busy arena with four main players: 1) hard tissue 2) soft tissue 3) food and 4) bacteria. Metaphorically speaking, we know that sugar causes harm so we’re always rooting for the teeth but supportive structures have feelings too. Don’t let your gums be the underdog! Put them on center stage with Crest Pro-Health Gum and Sensitivity. This dual-acting toothpaste product contains stannous fluoride a compound that is proven to effectively repair and strengthen enamel that has been damaged by sugar acids and also neutralize bacteria at and below the gum line to reduce the risk of gingivitis. As an added bonus, it also coats the tooth to protect from sensitivity.